AfriGen | Eya Naturals
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Eya Naturals

About This Project

Eya Natuals wanted to test the U.S. market and gain some visibility among natural hair enthusiasts in the United States. They tasked AfriGen Communications to reach out to key African natural hair social influencers to help drive awareness for their natural hair care line.


AfriGen activated influencers from its AfriGen Network who where solid leaders in the natural hair world to help demonstrate the quality and effectivness of Eya Naturals products.


Interested in starting a discussion about how to promote your brand online?


Influencer Marketing